← Case studies
Ecommerce / Experiences · Shopify Development + SEO
Life with Paint
Australia's Most Popular Painting Experience — Built to Convert.
lifewithpaint.com.au
- 3%
- Average conversion rate across all traffic
- 2×
- Website traffic growth via SEO
- 54,699
- Delighted students booked on platform
- 2,184
- Brilliant painting workshops facilitated
Background
Life with Paint is Australia's leading group painting experience brand. They needed a Shopify store that matched their premium positioning and included a class booking system.
The challenge
- Outdated website not reflecting brand premium positioning
- No integrated booking system for painting classes
- Poor conversion rate despite strong brand recognition
- Disconnected ecommerce and events experience
“Exchange Four understood our brand vision immediately. The new store is beautiful and it actually converts visitors into bookings at a rate we've never seen before.”
The approach
- 01Full Shopify store redesign with premium UX
- 02Custom booking system integration for public and private classes
- 03Social proof strategy — leveraged Australia-wide reach on homepage
- 04SEO content strategy: 2,000 words of new content per week
Campaign summary
- Client
- Life with Paint
- Industry
- Ecommerce / Experiences
- Service
- Shopify Development + SEO
- Website
- lifewithpaint.com.au