← Case studies
HR / Recruitment · SEO + Content Creation
AOP Consultancy
46,500 Monthly Organic Visitors. Page 1 Dominance.
aopconsultancy.in- 2,110
- Phone inquiries in 3 months
- #1
- Google ranking: "HR Consultancy Gurgaon"
- 46.5K
- Monthly organic sessions
- 6mo
- Campaign duration to achieve results
Background
A recruitment consulting firm based in India targeting the highly competitive HR outsourcing market. Engaged Exchange Four for a 6-month SEO and content strategy.
The challenge
- Low organic visibility in a competitive B2B market
- No content strategy — publishing inconsistently
- Target keyword "HR Consultancy in Gurgaon" dominated by larger firms
- Minimal phone inquiry volume from digital channels
“We reached more potential clients in 3 months than we had in the previous year. The SEO results completely transformed our business development pipeline.”
The approach
- 01Comprehensive SEO audit and technical optimization
- 02Strategic content creation and cross-platform posting
- 03Targeted keyword strategy focused on high-intent local terms
- 04Google Business Profile optimization and citation building
Campaign summary
- Client
- AOP Consultancy
- Industry
- HR / Recruitment
- Service
- SEO + Content Creation
- Website
- aopconsultancy.in