← Case studies
Podcast PR Agency · Google Ads
Command Your Brand
1→10 Leads Per Week. $150K Revenue in Month One.
commandyourbrand.com- 10–12
- Qualified leads per week (was 1–2)
- 120
- Qualified leads in first engagement
- $150K+
- Revenue closed in first month
- $237
- Cost per conversion
Background
Command Your Brand is a premium podcast PR agency helping business leaders get featured on top podcasts. Exchange Four took over their underperforming Google Ads account.
The challenge
- Only 1–2 qualified leads per week — insufficient for growth targets
- 23 campaigns running simultaneously with no coherent structure
- High cost per conversion with low lead quality
- Campaigns never paused or optimized — just accumulating spend
“We went from 1 lead a week to 10-12 overnight. Exchange Four restructured everything and the results were immediate.”
The approach
- 01Full Google Ads audit and campaign restructure across all 23 campaigns
- 02Removed low-performing campaigns; consolidated into high-intent groups
- 03Bid strategy overhaul: shifted to target CPA with conversion tracking
- 04Landing page optimization for B2B service lead generation
Campaign summary
- Client
- Command Your Brand
- Industry
- Podcast PR Agency
- Service
- Google Ads
- Website
- commandyourbrand.com